DK&A – Seasonal brand communication and messaging

Christmas message animation

Project overview

DK&A wanted to create a Christmas message around the idea of ‘collaboration and togetherness’ – despite world events like the wars in Ukraine and the Middle East.

Design approach

The animation was developed from an initial concept sketch and supplied copy, which I then translated into a storyboard to establish pacing, tone and a cohesive visual language aligned with the DK&A brand.

From this, a simple motion animation was created and progressively refined — adding content, transitions and a soundtrack.

My role

I led the storyboard development and animation, shaping the visual approach and producing the final motion piece in After Effects, from initial layout through to timing, music and final refinement.

Note: this video was originally 4:3 format and has been modified for widescreen display